Key Takeaways
1. Acquisition: Thumzup Media to amass Dogehash Applied sciences in an all-stock deal (30.7M TZUP shares).
2. Rebrand & Itemizing: Dogehash to be renamed Degohash Applied sciences Holdings, ticker XDOG on Nasdaq.
3. Mining Ops: Dogehash runs ~2,500 Scrypt ASIC miners throughout renewable-powered websites in North America.
4. Strategic Pivot: Thumzup shifting from digital advertising and marketing to crypto infrastructure & treasury administration.
5. Treasury Growth: $250M authorised to build up BTC, ETH, SOL, XRP, LTC, DOGE, and USDC.
6. Key Shareholder: Donald Trump Jr. invested ~$3.3M in Thumzup shares and stays a notable stakeholder.
7. Imaginative and prescient: Give attention to sustainable DOGE & LTC manufacturing, renewable vitality, and scaling company crypto adoption.
8. Timeline: Deal anticipated to shut in This fall 2025, topic to approval.
Thumzup Media, a California-based digital marketing-turned-crypto treasury agency, has introduced plans to amass Dogecoin (DOGE) miner Dogehash Applied sciences as a part of its strategic growth into the digital property sector.
The transfer comes per week after the corporate that counts Donald Trump Jr., the eldest son of U.S. President Donald Trump, as a serious shareholder, raised $50 million in a typical inventory providing to buy mining rigs and set up a multi-asset treasury to build up Bitcoin (BTC), Ethereum (ETH), Solana (SOL), XRP, Litecoin (LTC), and DOGE.
Trump Household-Backed Thumzup Media to Purchase Dogecoin Miner Dogehash in an All-Inventory Deal
In accordance with a joint assertion launched on Tuesday, the all-stock deal settlement will swap Dogehash shareholders’ holdings for a mixed 30.7 million shares of Thumzup’s TZUP inventory. The miner will probably be renamed as Degohash Applied sciences Holdings and commerce on the Nasdaq inventory change below the ticker image “XDOG”.
Thumzup CEO Robert Steele stated the partnership will speed up the corporate’s evolution from a digital advertising and marketing platform right into a “diversified” digital-asset infrastructure and treasury firm. He added that Dogehash brings “world-class” mining experience, low-cost renewable energy, and entry to “cutting-edge” Scrypt miners that produce property comparable to DOGE and LTC.
Steele stated that his firm sees alternatives in adopting Dogecoin’s quick, low-cost settlement layer to construct a vertically built-in ecosystem that mixes scalable infrastructure, renewable vitality manufacturing, and utility-driven purposes.
Dogehash operates roughly 2,500 Scrypt ASIC miners throughout North America, and plans to deploy extra models later this yr. The corporate’s DOGE and LTC mining farms are based mostly in a renewable energy-run information heart, with secondary satellite tv for pc websites added to it.
Commenting on the acquisition, Dogehash CEO Parker Scott stated that the miner is well-positioned to capitalize on the increasing company adoption of the main memecoin and innovation in blockchain know-how.
He highlighted that Dogehash is exclusive in comparison with different companies that merely purchase crypto property for his or her treasury, as a result of it has invested in mining infrastructure, and by proudly owning and working its personal fleet of ASIC mining rigs, it’s producing income straight from manufacturing. Scott says this helps create an “ongoing, sustainable” supply of DOGE that fuels “natural accumulation” for years to come back.
Thumzup Board Approves $250 Million to Purchase BTC, ETH, XRP, SOL, LTC, DOGE, and USDC
Based in 2020, Thumzup Media is a Los Angeles-based on-line advertising and marketing agency that pays social media customers to advertise numerous manufacturers to their followers through the adtech app. The corporate pivoted to a crypto-focused company technique earlier this yr, buying Bitcoin for its treasury and enabling BTC funds for its customers. As of July 2025, the Nasdaq-listed agency holds 19.1 bitcoins, price $2.16 million at press time. Final month, Thumzup’s board of administrators authorised $250 million so as to add DOGE, XRP, SOL, ETH, LTC, and USDC to its treasury.
In accordance with a latest U.S. Securities and Trade Fee (SEC) submitting, Donald Trump Jr. bought roughly 350,000 shares within the firm for $3.3 million. He was additionally listed among the many 11 particular person and company shareholders trying to offload 3.25 million TZUP shares in a secondary inventory providing to lift funds for Thumzup’s crypto transition.
Thumzup now joins a number of publicly traded American firms which have adopted Michael Saylor-owned software program agency Technique’s (previously MicroStrategy) playbook of including Bitcoin and different crypto property to their treasuries.
The deal between Thumzup and Dogehash is anticipated to be finalized within the fourth quarter of 2025, topic to customary situations and shareholder approval. Upon its closing, each companies will make a bid to show Degohash Applied sciences into a number one Dogecoin mining platform and supply extra sturdy yields for miners of the world’s largest memecoin by market cap.
On the time of writing, Dogecoin (DOGE) is buying and selling at $0.2128, down 2.98% within the final 24 hours.