From flopped affords to five-figure launches: What I realized the uncomfortable manner
I’ve been creating digital merchandise since 2018.
My first merchandise have been on-line programs on platforms like Udemy, the place I barely made just a few thousand {dollars}. Whereas I’m not notably pleased with these preliminary programs, they have been a vital step in my journey as a result of they allowed me to study rapidly with out many dangers.
Over the previous 5 years, I’ve labored with 1000’s of writers, creators, and entrepreneurs, and one mistake I see time and again is that they wait manner too lengthy earlier than monetizing their information, experience, and concepts.
They assume they want a much bigger viewers, extra views, costly instruments, or a groundbreaking thought.
However that’s not true.
The great thing about digital merchandise is the freedom they create for you.
You possibly can actually create your first digital product immediately, put it up on the market tomorrow, and obtain your first gross sales notification inside 24 hours.
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Over time, I’ve created digital merchandise that ranged from a $7 problem to a $2,000+ group teaching program.
I’ve bought Notion databases, mini-courses, self-study applications, reside cohorts, memberships — and something in between.
This implies I’ve made each mistake you’ll be able to think about.
So in case you’re about to create your first (or subsequent) digital product — right here’s what I like to recommend you do and don’t do:
While you’re simply getting began, it’s tempting to create the final course in your matter.
You need to pack the whole lot you already know into your course in order that it’s stuffed with worth.
For those who haven’t bought anything earlier than, you would possibly discover it onerous to really cost on your information, so that you’re pondering that the extra info you place into your course, the extra invaluable it will likely be.
However that’s not true.